
The Artist's Guide to Business
The Artist’s Guide to Business helps creative entrepreneurs, makers, and artists build thriving, sustainable businesses.
Each week, Kay Potter shares proven strategies on how to grow your art business, market your work, and confidently navigate the business side of being a working artist.
From pricing and promotion to email marketing and mindset, this podcast is your step-by-step guide from easel to CEO — and back again.
Podcasting since 2023 • 46 episodes
The Artist's Guide to Business
Latest Episodes
The Science of Studio Time: Why Your Brain Needs Deep Work to Create
Description: Discover the science behind why protecting your creative time isn't selfish—it's essential for your best work. Learn practical strategies for establishing sacred boundaries around your studio hours.Episode Summary...
•
41:10

One Stream First: The Strategic Approach Most Creative Entrepreneurs Miss
Description: Discover why temporarily focusing on one income stream accelerates your path to a diverse, profitable art business faster than trying to build multiple streams simultaneously.Episode Summary: In this episode, K...
•
Episode 45
•
49:48
.jpeg)
When Are You Getting a Real Job? - 51 Years Later, This Pottery Business Has the Answer
Description: After 51 years in business, Pickenpaugh Pottery proves that "getting a real job" was never the answer. Discover practical strategies for art market success, sustainable pricing, and building a multi-generational creative bus...
•
Episode 44
•
52:26

Feast and Famine: Mastering the Psychological Rhythm of Creative Business
Description: Discover why the seasonal peaks and valleys in your art business aren't problems to solve—they're natural rhythms to understand and leverage for both financial stability and creative wellbeing.Episode Summary...
•
Episode 43
•
40:40

The Simple Way to Build your Confidence as a Creative Business Owner
Description: Discover why waiting to "feel confident" is holding your art business back, and learn the science-backed approach to building real confidence through action instead of endless preparation.Episode Summary: ...
•
Episode 42
•
33:07

Fan Mail
hi Kay, I just wanted to say how much I loved this episode and how many times I nodded in agreement !! Especially about sending progress pics and the endless revisions 🤣 Connie
Australia