The Artist's Guide to Business
The Artist’s Guide to Business helps creative entrepreneurs, makers, and artists build thriving, sustainable businesses.
Each week, Kay Potter shares proven strategies on how to grow your art business, market your work, and confidently navigate the business side of being a working artist.
From pricing and promotion to email marketing and mindset, this podcast is your step-by-step guide from easel to CEO — and back again.
The Artist's Guide to Business
The Foundations of a Great Website
In this special episode, I'm sharing a preview of my new Studio to Site Workshop! You'll learn the three essential elements every artist website needs, plus my framework for turning visitors into buyers.
What You'll Learn:
- The 3 foundational elements every artist website needs
- How to identify your website's true purpose
- What your visitors really need to see
- Creating clear paths to action that convert
Resources Mentioned:
- Get the Free Day 1 Website Planning Worksheet & sign up for the waitlist: https://links.theartistsguidetobusiness.com/s2swaitlist
About Studio to Site:
A 7-day workshop that helps artists prepare everything they need for a website that truly works for their business. No complexity, no overwhelm - just clear, actionable steps to get your website working for you.
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